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# navTitle: Marketing - Website
# Website
- All written content should be in UK English.
- All page titles should summarise the content, keep the URL length as short as practical and use Kebab Case.
- All images should use informative alt tags which clearly describe the point of an image rather than all the details. Alt tags should be no longer than 60 characters.
- When mentioning FlowForge Concepts (terminology) where possible we should link to an explanation of that concept.
- All written content should use the Oxford Comma. We believe the Oxford Comma reduces the ambiguity of written technical content.
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Updated: Mon Mar 20 2023 15:40:26 GMT+0000 (Coordinated Universal Time)